{"id":2004,"date":"2024-10-07T19:40:30","date_gmt":"2024-10-07T19:40:30","guid":{"rendered":"https:\/\/macadam.ws\/projects\/au-sommet-avec-re-max\/"},"modified":"2024-10-07T19:45:14","modified_gmt":"2024-10-07T19:45:14","slug":"au-sommet-avec-re-max","status":"publish","type":"projects","link":"https:\/\/agencemacadam.ca\/en\/projects\/au-sommet-avec-re-max\/","title":{"rendered":"Right at the top with RE\/MAX"},"content":{"rendered":"    <section class=\"wysiwyg || section\">\n        \n<span ><\/span>                    <div class=\"wrapper || lg:grid-col\">\n                <div class=\"wysiwyg-container || lg:col-start-2 lg:col-span-8\">\n    <p><span class=\"big-text\">Our mandate was to confirm RE\/MAX\u2019s leadership in its market by promoting the brand-new Google Earth technology. And what better way to help a quirky little family of extraterrestrials find the home of their dreams!<\/span><\/p>\n<\/div>            <\/div>\n            <\/section>\n\n\n    <section class=\"image || section\">\r\n        \n<span ><\/span>                    <div class=\"wrapper || flex justify-center  md:grid-col\">\r\n                                    <a data-fancybox  href=\"https:\/\/vimeo.com\/48525116?autoplay=1\"  class=\"group || relative block h-full w-full || md:col-start-2 md:col-span-10\">\r\n                        <button class=\"btn-play absolute bottom-[1rem] left-[1.25rem] group-hover:scale-105 group-hover:before:scale-95 [&#038;.pause]:hidden || sm:[&#038;.pause]:block md:bottom-[1.375rem] md:left-[1.6875rem]\"><\/button>\r\n                                                                            <img decoding=\"async\" data-src=\"https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/10\/thumb-48.jpg\" class=\"h-full w-full object-cover rounded-corners-large lazyload\" data-srcset=\"https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/10\/thumb-48.jpg 640w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/10\/thumb-48-480x360.jpg 480w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/10\/thumb-48-350x263.jpg 350w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/10\/thumb-48-150x113.jpg 150w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/10\/thumb-48-300x300.jpg 300w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/10\/thumb-48-400x400.jpg 400w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/10\/thumb-48-600x480.jpg 600w\" alt=\"Image Macadam\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 640px; --smush-placeholder-aspect-ratio: 640\/480;\">\n                                            <\/a>\r\n                            <\/div>\r\n            <\/section>\r\n\n\n\n    <section class=\"preview-projects || section rounded-top-bottom different-background accent rounded-top bg-background\">\n        \n<span ><\/span>        <div class=\"wrapper\">\n            \n<div class=\"intro-horizontal || relative mb-12 || lg:grid-col lg:mb-16 xl:mb-20\">\n            <p class=\"surtitle-dot mb-8 h-fit || lg:col-span-6\">Similar projects<\/p>\n                <h4 class=\"text-h2 || flex flex-wrap gap-2 || lg:col-start-1 lg:col-span-7 xl:flex-nowrap\">\n            Dare to stand out                            <span class=\"sticker static || hidden rotate-[-10deg] w-fit [&#038;_svg]:w-[34vw] || sm:block sm:[&#038;_svg]:w-[24vw] md:[&#038;_svg]:w-[20vw] lg:w-[16vw] xl:[&#038;_svg]:w-[14.76vw]\"><\/span>\n                    <\/h4>\n            <div class=\"mt-8 || lg:mt-0 lg:col-start-9 lg:col-span-4 lg:flex lg:justify-end lg:items-end\">\n            <div class=\"wysiwyg-container \">\n    <p><a class=\"btn-primary-arrow accent\" href=\"https:\/\/agencemacadam.ca\/en\/projects\/\" target=\"\"> <span>See our projects<\/span> <svg width=\"16\" height=\"14\" viewbox=\"0 0 16 14\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"> <path d=\"M12.0459 7.91293C11.9116 7.90929 11.8349 7.90565 11.7582 7.90525C8.29243 7.9053 4.82668 7.90534 1.36092 7.90701C0.998963 7.90706 0.69789 7.79429 0.514115 7.46442C0.33602 7.14428 0.342555 6.81804 0.531688 6.50556C0.711487 6.2081 0.995142 6.09404 1.33194 6.094C2.01202 6.0931 2.69211 6.09301 3.3726 6.09333C6.16517 6.09296 8.95774 6.0926 11.7503 6.09467C11.8278 6.09506 11.9053 6.11737 11.9828 6.12913C11.9926 6.10397 12.0023 6.07881 12.012 6.05365C11.9552 5.99685 11.8988 5.94045 11.842 5.88365C10.5206 4.5622 9.19834 3.24156 7.87932 1.91768C7.76896 1.80732 7.66226 1.6852 7.58761 1.54968C7.38518 1.18328 7.50048 0.732854 7.84827 0.454849C8.22284 0.155741 8.65175 0.154468 9.00433 0.454293C9.0587 0.500545 9.1082 0.552479 9.15891 0.603194C11.0626 2.50686 12.9662 4.41053 14.8699 6.31419C15.3097 6.754 15.3105 7.24581 14.8722 7.6841C12.953 9.60328 11.0346 11.5233 9.11504 13.4412C8.62804 13.9282 8.01938 13.8707 7.63924 13.3079C7.43842 13.0105 7.43522 12.6567 7.64058 12.3629C7.71363 12.2582 7.80089 12.1612 7.89179 12.0703C9.20709 10.7525 10.524 9.43642 11.8405 8.1199C11.8957 8.06471 11.9509 8.00951 12.0467 7.91374L12.0459 7.91293Z\" fill=\"#FEF6F5\"><\/path> <\/svg> <\/a><\/p>\n<\/div>        <\/div>\n    <\/div>\n            <div class=\"grid grid-cols-1 gap-y-10 gap-x-8 || md:grid-cols-2 lg:gap-y-0\">\n                \n<a href=\"https:\/\/agencemacadam.ca\/en\/projects\/dpa-assurances\/\" class=\"card card-project || transition group h-fit \">\n    <div class=\"relative\">\n        <div class=\"overflow-hidden relative rounded-corners\">\n                        <div class=\"thumbnail w-full  lg:custom-transition [&#038;_img]:aspect-square lg:group-hover:opacity-0 group-hover:scale-105\"  style=\"padding-bottom: 100%\" >\n  <img decoding=\"async\" data-src=\"https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/Screenshot-2025-01-02-at-09.38.31.png\" data-srcset=\"https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/Screenshot-2025-01-02-at-09.38.31.png 599w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/Screenshot-2025-01-02-at-09.38.31-480x482.png 480w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/Screenshot-2025-01-02-at-09.38.31-350x351.png 350w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/Screenshot-2025-01-02-at-09.38.31-150x151.png 150w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/Screenshot-2025-01-02-at-09.38.31-300x300.png 300w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/Screenshot-2025-01-02-at-09.38.31-400x400.png 400w\" alt=\"DPA Assurances \u2013 Regional advertising campaign\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 599px; --smush-placeholder-aspect-ratio: 599\/601;\">\n<\/div>\n        <\/div>\n                    <div class=\"hidden absolute w-full h-full left-0 top-0 custom-transition opacity-0 rounded-corners overflow-hidden group-hover:opacity-100 || sm:block\">\n                <video preload=\"metadata\" playsinline muted loop class=\"w-full h-full object-cover\">\n                                            <source src=\"https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/DPA.mp4\" type=\"video\/mp4\">\n                                    <\/video>\n            <\/div>\n            <\/div>\n    <div>\n        <div class=\"mt-5 md:mt-6\">\n            <h3 class=\"text-h4 text-accent\">DPA Assurances \u2013 Regional advertising campaign<\/h3>\n                            <div class=\"flex flex-wrap gap-2 items-center mt-4 || md:mt-5\">\n                                            <p class=\"category-accent || whitespace-nowrap text-[1rem] || sm:text-[1.125rem]\">Advertising<\/p>\n                                            <p class=\"category-accent || whitespace-nowrap text-[1rem] || sm:text-[1.125rem]\">B2B<\/p>\n                                            <p class=\"category-accent || whitespace-nowrap text-[1rem] || sm:text-[1.125rem]\">B2C<\/p>\n                                    <\/div>\n                    <\/div>\n    <\/div>\n<\/a>\n\n<a href=\"https:\/\/agencemacadam.ca\/en\/projects\/empty-shopping-cart\/\" class=\"card card-project || transition group h-fit \">\n    <div class=\"relative\">\n        <div class=\"overflow-hidden relative rounded-corners\">\n                        <div class=\"thumbnail w-full  lg:custom-transition [&#038;_img]:aspect-square lg:group-hover:opacity-0 group-hover:scale-105\"  style=\"padding-bottom: 100%\" >\n  <img decoding=\"async\" data-src=\"https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/macadam-portefolio-mcel-vignette.png\" data-srcset=\"https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/macadam-portefolio-mcel-vignette.png 1000w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/macadam-portefolio-mcel-vignette-640x640.png 640w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/macadam-portefolio-mcel-vignette-480x480.png 480w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/macadam-portefolio-mcel-vignette-350x350.png 350w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/macadam-portefolio-mcel-vignette-150x150.png 150w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/macadam-portefolio-mcel-vignette-300x300.png 300w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/macadam-portefolio-mcel-vignette-400x400.png 400w, https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/macadam-portefolio-mcel-vignette-600x600.png 600w\" alt=\"Mon commerce en ligne \u2013 Advertising campaign for Quebec retailers\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1000px; --smush-placeholder-aspect-ratio: 1000\/1000;\">\n<\/div>\n        <\/div>\n                    <div class=\"hidden absolute w-full h-full left-0 top-0 custom-transition opacity-0 rounded-corners overflow-hidden group-hover:opacity-100 || sm:block\">\n                <video preload=\"metadata\" playsinline muted loop class=\"w-full h-full object-cover\">\n                                            <source src=\"https:\/\/agencemacadam.ca\/wp-content\/uploads\/2024\/09\/MCEL-v2.mp4\" type=\"video\/mp4\">\n                                    <\/video>\n            <\/div>\n            <\/div>\n    <div>\n        <div class=\"mt-5 md:mt-6\">\n            <h3 class=\"text-h4 text-accent\">Mon commerce en ligne \u2013 Advertising campaign for Quebec retailers<\/h3>\n                            <div class=\"flex flex-wrap gap-2 items-center mt-4 || md:mt-5\">\n                                            <p class=\"category-accent || whitespace-nowrap text-[1rem] || sm:text-[1.125rem]\">Advertising<\/p>\n                                            <p class=\"category-accent || whitespace-nowrap text-[1rem] || sm:text-[1.125rem]\">Communication<\/p>\n                                            <p class=\"category-accent || whitespace-nowrap text-[1rem] || sm:text-[1.125rem]\">B2B<\/p>\n                                    <\/div>\n                    <\/div>\n    <\/div>\n<\/a>\n            <\/div>\n                    <\/div>\n    <\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"template":"","project-categories":[61,60],"project-nolink":[],"class_list":["post-2004","projects","type-projects","status-publish","hentry","project-categories-advertising","project-categories-b2c-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/agencemacadam.ca\/en\/wp-json\/wp\/v2\/projects\/2004","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agencemacadam.ca\/en\/wp-json\/wp\/v2\/projects"}],"about":[{"href":"https:\/\/agencemacadam.ca\/en\/wp-json\/wp\/v2\/types\/projects"}],"wp:attachment":[{"href":"https:\/\/agencemacadam.ca\/en\/wp-json\/wp\/v2\/media?parent=2004"}],"wp:term":[{"taxonomy":"project-categories","embeddable":true,"href":"https:\/\/agencemacadam.ca\/en\/wp-json\/wp\/v2\/project-categories?post=2004"},{"taxonomy":"project-nolink","embeddable":true,"href":"https:\/\/agencemacadam.ca\/en\/wp-json\/wp\/v2\/project-nolink?post=2004"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}