La Cime – Designing an elevated experience

Tucked away in the Lanaudière forest, La Cime offers stilted luxury cabins that blend contemporary design with full immersion in nature. Every stay includes a private spa, local gastronomy, and upscale comfort. As a young company, La Cime sought an identity that could capture this singular experience and stand out in Québec’s experiential tourism market.

An identity rooted in nature

Choosing a name means defining a territory. With La Cime, we found a simple, memorable word rich in meaning. It evokes the summit, elevation, rarity, and uniqueness. More than a pleasant sound, it embodies the promise of an experience above the everyday.

The brand identity is built on a refined symbol where the A suggests stilted chalets. The color palette (emerald, sand, copper, charcoal) mirrors the natural surroundings while asserting contemporary elegance. Typography choices reinforce a sense of modernity and serenity. Together, these elements create a visual universe that extends the on-site experience.

Recognition beyond the brand

In 2024, La Cime earned LEED Gold Certification, a distinction that reflects its deep commitment to sustainability, energy efficiency, and environmental stewardship. Then in 2025, the project also received a Gold Award at the Grands Prix du Design in the Hotel and Resort category. This dual recognition highlights the strength of the architecture by naturehumaine and the vision behind a place where design, comfort, and nature coexist in perfect harmony. A source of pride that further elevates La Cime’s premium brand positioning.

Architectural photography: Raphaël Thibodeau
Robe photo and Video: Jonanthony James et Jenna Marie